Pay-per-lead for Equipment finance in Canada and the US
Pay-per-lead for Equipment finance
Reach businesses planning equipment purchases that fit your finance offering. We organize inquiries around equipment type, business profile and timing for your team to assess.
Pay-per-lead for equipment finance means you pay per accepted lead: an inquiry that passes the qualification and exclusion rules we agree with you in writing before launch. Pricing runs USD $15 to $500 per accepted lead, quoted for your market, with no setup fee. A lead that fails the agreed rules gets a replacement, not a refund.
Eligible issues are replaced under written criteria
Time to first accepted lead
Timing is quoted after the audience, geography, qualification and campaign requirements are approved
No setup fee
Built for
✓ Equipment-finance providers and appropriately authorized commercial brokers with defined asset categories, business profiles and geographic coverage.
✓ A business decision-maker seeking finance information for a defined equipment purchase, replacement or expansion. Consumer vehicle loans and businesses selling equipment should be routed separately.
✓ Teams ready to follow up on relevant inquiries and record the next steps.
Not for
× Requests for a service or territory outside the campaign scope.
× Buying contact records without an agreed qualification process.
× Campaigns without a receiving team or defined follow-up process.
Pricing
Pricing and what is included.
Indicative planning range. Your quote reflects the audience, territory, qualification and delivery requirements agreed for your campaign.
Fee
USD $15 to $500 indicative per accepted lead; audience, geography and qualification determine the quote; every fee is listed in your written quote before you sign.
Setup fee
None.
Volume
Sized to your market on the call. You set the monthly cap.
Replacements
A lead that fails the agreed qualification or exclusion rules is replaced. The review window and evidence requirements are set in the campaign agreement.
Term and notice
Defined in the signed agreement.
Delivery
Delivered through the agreed handoff with the source and available qualification evidence attached.
Time to first accepted lead
Timing is quoted after the audience, geography, qualification and campaign requirements are approved.
The company, operating geography and asset class fit the provider’s stated market.
Gate 2: Decision role
The contact owns the business or participates in the purchase and finance decision.
Gate 3: Equipment need and timing
The need identifies equipment type, intended use and approximate purchase timing.
Gate 4: Business profile
Broad business-stage and transaction-size ranges can be discussed without collecting bank records or implying credit approval.
What never counts
Requests outside the agreed service, customer profile or territory.
Invalid contact details and duplicates under the campaign agreement.
Existing clients, active opportunities and suppressed contacts excluded by your campaign rules.
Requests without the required permission for delivery and follow-up.
What you receive
What a delivered accepted lead looks like.
Agree the handoff with your team before launch. These industry-specific details help your team prepare the next conversation.
Industry
Equipment finance
Requested conversation
A business decision-maker seeking finance information for a defined equipment purchase, replacement or expansion. Consumer vehicle loans and businesses selling equipment should be routed separately.
Handoff detail 1
Business website, contact role and equipment category.
Handoff detail 2
Stated acquisition plan, timing and whether a vendor quote already exists.
Handoff detail 3
Inquiry source and permission for the identified finance provider to respond.
Handoff detail 4
Assigned representative and separate consultation, application, approval and funding stages.
How it works. Timing is quoted after the audience, geography, qualification and campaign requirements are approved.
1
You tell us who you want
Service area, customer type, the work you want and any exclusions. We agree the criteria in writing so every accepted lead can be checked against the same standard.
2
We do the work
Vivin runs the approved campaign and checks each response against the written qualification and exclusion criteria before delivery.
3
You get it with proof
Delivered through the agreed handoff with the source and available qualification evidence attached.
Equipment finance inquiries with a business purchase behind them.
A contractor replacing a machine and an established operator expanding a fleet have different financing needs. Give your team the asset, business context and timing needed to decide whether a finance discussion is worthwhile.
Prepare the next conversation.
Book a commercial finance discussion with the right asset specialist. The provider controls application requirements, credit assessment and any quote. An interested equipment buyer is not a funded transaction.
Campaign management and follow-up.
Vivin selects and manages the acquisition channels for your market. We agree the audience, qualification and delivery scope with you, then review the inquiries and conversations your team receives.
The receiving business, services and marketing arrangement are reviewed for the states and provinces your campaign covers. Pay-per-close eligibility is not presumed for this sector.
Choose your handoff
Pay-per-lead vs pay-per-appointment.
Factor
Vivin pay-per-lead
Pay-per-appointment
Billing unit
accepted lead
attended appointment
Delivery
Delivered through the agreed handoff with the source and available qualification evidence attached.
Booked through the agreed calendar workflow with the source and available qualification evidence attached.
Quality review
A lead that fails the agreed qualification or exclusion rules is replaced. The review window and evidence requirements are set in the campaign agreement.
Wrong fit, invalid details, duplicates and cancellations are replaced under the campaign agreement. No-shows are not billed. Review and rescheduling rules are agreed before launch.
Best fit
You want relevant inquiries for your team to follow up.
You want the initial conversation arranged for your team.
Yes. Construction equipment, commercial vehicles and manufacturing machinery can use separate profiles because the buyers, vendors and transaction details differ.
Can the campaign target established businesses only?
The provider can define its preferred business profile. Initial qualification should not be described as underwriting or an assurance that finance is available.
What does appointment setting add?
It coordinates a discussion with the asset or finance specialist after basic fit and timing are recorded.
Are financial statements included in the lead?
No. Sensitive application material should go through the finance provider’s approved secure process.
Can compensation depend on funded equipment?
No automatic funded-transaction arrangement is advertised here. The business, activities and relevant state or provincial requirements need review.
What makes a useful initial brief?
Your asset categories, territories, preferred business profile, transaction range and available sales capacity are the starting point.
More questions about buying leads for equipment finance brokers and lenders
Where can I get business loan leads?
Business finance leads can come from referrals, direct inquiries and campaigns aimed at owners with a stated funding requirement. Vivin Sales charges USD $15 to $500 per accepted lead, delivered to one client under a written finance-product and borrower profile. Every fee is listed in your written quote before you sign. On this equipment-finance route, begin with the asset category, purchase context, operating geography and timing your team handles. Confirm any broader business-loan product separately before including it. Distinguish an inquiry from a completed application and an approved financing offer. Ask for the source request, contact permission and relevant business context rather than buying a file of owner names. This fits a provider with a defined intake process; it does not replace underwriting or establish funding eligibility.
Are MCA leads worth buying?
MCA leads are worth evaluating only when the inquiry is current, the owner has stated a funding need and the product fits your authorized business scope and economics. Our equipment-finance offer does not establish that merchant cash advance campaigns are included; confirm any distinct finance product and permitted scope in writing before considering a campaign. Ask a supplier how the inquiry was obtained, whether it is shared, which provider the owner expects to hear from and what makes it replaceable. Recycled contact data is different from a fresh request for a discussion. Measure contact, eligible application and funded outcomes separately. A buying decision should rest on evidence and your intake capacity, rather than a low price per record.
Should commercial finance brokers buy exclusive or shared leads?
Choose exclusive inquiries when you want a single-recipient handoff and shared inquiries only if your team accepts the competing contact effort. Our accepted leads go to one client and are not sold to another, at USD $15 to $500 per accepted lead. Every fee is listed in your written quote before you sign. Exclusivity should be written precisely; it does not mean the business owner has never contacted another provider. Ask for the original request, finance category, business context and delivery timing, and agree which profile failures qualify for replacement. Exclusive delivery suits a broker that can respond and assess the inquiry. Neither format is useful when the product or geography falls outside your scope, and neither establishes approval or a funded deal.
Compare the handoff and billing event
Option
What you get
How you pay
Published price
Who it fits
Source and date
Shared inquiry
An inquiry distributed to multiple providers
Supplier-defined accepted lead
Not published
A team accepting competing contact effort
Not published; confirm in the provider’s written terms
Vivin Sales accepted leads
An inquiry delivered to one client
An inquiry meets written criteria
USD $15 to $500 per accepted lead
A broker protecting a defined intake handoff
Vivin Sales terms, reviewed October 2026
Every fee is listed in your written quote before you sign.
What makes a small business loan lead qualified?
A qualified business finance inquiry identifies the business decision-maker, the requested product, the amount or asset context, the purpose and a realistic discussion timeline. The written profile also defines geography and the business characteristics your provider accepts, so a vague interest in money does not count as a useful handoff. Where relevant to an approved product, ask for time in business and a broad revenue band without treating unverified answers as underwriting. On an equipment-finance campaign, capture the asset and purchase need first; broader loan products need a separate agreed scope. Preserve the original request and contact permission. Qualification is an intake standard, not a credit decision, approved offer or funded transaction.
