Pay-per-lead for Industrial suppliers in Canada and the US
Pay-per-lead for Industrial suppliers
Connect with business buyers looking for the products your sales team supplies. Qualification starts with product category, specifications and the purchasing role behind the request.
Pay-per-lead for industrial suppliers means you pay per accepted lead: an inquiry that passes the qualification and exclusion rules we agree with you in writing before launch. Pricing runs USD $15 to $500 per accepted lead, quoted for your market, with no setup fee. A lead that fails the agreed rules gets a replacement, not a refund.
Eligible issues are replaced under written criteria
Time to first accepted lead
Timing is quoted after the audience, geography, qualification and campaign requirements are approved
No setup fee
Built for
✓ Industrial distributors, manufacturers and B2B suppliers with defined product categories, delivery capability and a sales process for new business accounts.
✓ A procurement, maintenance or operations contact evaluating supply for a real business need. Technical research, job applications and small consumer purchases require separate handling.
✓ Teams ready to follow up on relevant inquiries and record the next steps.
Not for
× Requests for a service or territory outside the campaign scope.
× Buying contact records without an agreed qualification process.
× Campaigns without a receiving team or defined follow-up process.
Pricing
Pricing and what is included.
Indicative planning range. Your quote reflects the audience, territory, qualification and delivery requirements agreed for your campaign.
Fee
USD $15 to $500 indicative per accepted lead; audience, geography and qualification determine the quote; every fee is listed in your written quote before you sign.
Setup fee
None.
Volume
Sized to your market on the call. You set the monthly cap.
Replacements
A lead that fails the agreed qualification or exclusion rules is replaced. The review window and evidence requirements are set in the campaign agreement.
Term and notice
Defined in the signed agreement.
Delivery
Delivered through the agreed handoff with the source and available qualification evidence attached.
Time to first accepted lead
Timing is quoted after the audience, geography, qualification and campaign requirements are approved.
The buyer’s industry, operating locations and intended application match your product scope.
Gate 2: Purchasing role
The contact influences purchasing or can identify the relevant technical and commercial stakeholders.
Gate 3: Requirement or trigger
The inquiry states a requirement, supplier-review trigger or planned project.
Gate 4: Delivery and certification
Delivery timing, certification needs and purchasing process can be discussed without implying unverified product capability.
What never counts
Requests outside the agreed service, customer profile or territory.
Invalid contact details and duplicates under the campaign agreement.
Existing clients, active opportunities and suppressed contacts excluded by your campaign rules.
Requests without the required permission for delivery and follow-up.
What you receive
What a delivered accepted lead looks like.
Agree the handoff with your team before launch. These industry-specific details help your team prepare the next conversation.
Industry
Industrial suppliers
Requested conversation
A procurement, maintenance or operations contact evaluating supply for a real business need. Technical research, job applications and small consumer purchases require separate handling.
Handoff detail 1
Company, location, contact role and product or application of interest.
Handoff detail 2
Stated requirement, expected timing and known specification constraints.
Handoff detail 3
Source conversation, incumbent-supplier context where supplied and existing-account checks.
Handoff detail 4
Technical or sales owner, next step and separate quote, purchase-order and fulfilled-order stages.
How it works. Timing is quoted after the audience, geography, qualification and campaign requirements are approved.
1
You tell us who you want
Service area, customer type, the work you want and any exclusions. We agree the criteria in writing so every accepted lead can be checked against the same standard.
2
We do the work
Vivin runs the approved campaign and checks each response against the written qualification and exclusion criteria before delivery.
3
You get it with proof
Delivered through the agreed handoff with the source and available qualification evidence attached.
Industrial sales opportunities with a relevant buying requirement.
A purchasing team evaluating a backup supplier and a plant planning a new line are different opportunities. Build the campaign around the products, applications and service areas your business can support, then qualify the buying context.
Prepare the next conversation.
The first meeting should include the person who can explain the requirement. A technical conversation may precede procurement. Do not count a catalogue download as a request for quotation.
Campaign management and follow-up.
Vivin selects and manages the acquisition channels for your market. We agree the audience, qualification and delivery scope with you, then review the inquiries and conversations your team receives.
Choose your handoff
Pay-per-lead vs pay-per-appointment.
Factor
Vivin pay-per-lead
Pay-per-appointment
Billing unit
accepted lead
attended appointment
Delivery
Delivered through the agreed handoff with the source and available qualification evidence attached.
Booked through the agreed calendar workflow with the source and available qualification evidence attached.
Quality review
A lead that fails the agreed qualification or exclusion rules is replaced. The review window and evidence requirements are set in the campaign agreement.
Wrong fit, invalid details, duplicates and cancellations are replaced under the campaign agreement. No-shows are not billed. Review and rescheduling rules are agreed before launch.
Best fit
You want relevant inquiries for your team to follow up.
You want the initial conversation arranged for your team.
Can you target procurement rather than general managers?
Yes. Match the role to the product and buying process, and identify when a technical stakeholder must join the conversation.
Can we target a supplier-change event?
A supplier review can be a useful trigger when the prospect confirms it. Public company data alone does not establish an active purchasing need.
Do you verify technical specifications?
The handoff captures stated requirements. Your technical team verifies compatibility, certifications, capacity and the commercial quote.
What is different about appointments?
Scheduling adds an agreed requirements discussion with the appropriate stakeholder, rather than leaving your team to arrange the first conversation.
Can pay-per-close work with repeat orders?
Potentially, but the first order, recurring purchases, returns and existing accounts must be defined before any compensation arrangement is agreed.
Should we cover every product on one page?
Use a useful category structure. Different applications need their own specifications and buying context rather than one generic industrial-sales page.
