Standard terms, September 2026
The lead agreement, in plain language.
These are the standard terms behind every Vivin engagement. They are published so you can read them before the call, not after the proposal. The signed agreement uses the same definitions; where it differs, the signed agreement governs.
1. What you are buying
Vivin sells three units. An accepted lead is a buyer inquiry that passes the written qualification gates. A booked appointment is a calendar booking with a contact who passes those gates and is billable when booked. Attendance, rescheduling and downstream outcomes are tracked separately. An attributed close is a contract tied to Vivin's work under the attribution rules in the signed agreement.
The written profile is the contract's definition of "qualified". It names the region, company size band, industries, titles with authority, the triggers that count as need, the timing window, and the suppression list. It is signed before launch and can be changed with seven days written notice. Vivin bills against the profile in force on the delivery date.
2. The four gates
Fit: the company matches the region, size band, and industries in the profile and is not an existing customer or on the suppression list.
Authority: the contact holds a title named in the profile or states on the recording that they decide on the purchase.
Need: the contact states a need or a dated trigger from the profile on the call or in the thread. A general expression of interest is not a need.
Timing: the contact agrees to next steps inside the profile's window (for meetings, accepts an invitation inside 14 days).
A unit that fails any gate is not billable.
3. Replacements
The signed campaign agreement states the review window, required evidence and eligible replacement reasons for each unit. You name the gate or agreed rule that failed, and Vivin reviews the source record.
A unit that failed a gate is replaced with one that passes. The replacement comes from the same profile and carries the same evidence. Replacements are counted and reported on the delivery sheet.
A lead who passed the gates and later stops answering is not automatically invalid. Appointment cancellation, no-show and rescheduling rules are agreed before launch rather than inferred from attendance alone.
4. Attribution for pay-per-close
Before launch, the client's CRM gets a source field and Vivin's campaigns are mapped to it. The signed agreement defines the attribution window, exclusions, evidence and counted contract event.
The published success fee is 20% of attributed contract value. The fee base, invoice timing, collection handling, renewals, expansions and duration are fixed in writing before launch.
Access, ownership and handover of domains, inboxes and lists are confirmed in the written scope before launch. Shared infrastructure and client-dedicated assets must be identified separately.
5. Exclusivity
Each unit is delivered to one client. Vivin does not resell contacts. On request, Vivin grants exclusivity by territory or by profile so two clients are never working the same companies; where two clients would overlap, the earlier agreement holds and the later client is told before signing.
6. Caps, pauses, term, and notice
Pay-per-lead and pay-per-appointment have no setup fee. Volume, caps, pauses, notice and any minimum duration are stated in the signed agreement.
Pay-per-close has no setup or operating-service fee. The client pays Vivin USD $497 per month for domains, inboxes and sending infrastructure. Program duration and post-program attribution are stated in the signed agreement.
7. Compliance and data
Vivin runs campaigns and outreach under CASL, PIPEDA, and the National Do Not Call List rules in Canada, and under CAN-SPAM and the TCPA in the United States. Consent for follow-up is captured on the request form; business lines are called for appointment setting and outbound; consumer numbers are handled under the consumer rules described on the compliance page. Suppression lists are loaded before launch and honoured for the life of the engagement.
Recordings and threads are shared with the client as evidence and retained by Vivin for 12 months for dispute purposes, then deleted. The client owns the delivered records.
8. Invoicing
All amounts are in USD. Canadian clients are invoiced by Vivin Facilitators Ltd, an Ontario corporation, with the applicable tax treatment stated on the invoice. Every invoice carries the delivery sheet, including replacements.
This page is a plain-language summary of standard terms and is not legal advice. Prices and bands are on the pricing page. Country rules are on the compliance page.
Questions about a term
Ask before you sign. We would rather lose a deal than argue an invoice.
Vivin Facilitators Ltd., Ottawa, Ontario, Canada.