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What you receive

This is what a qualified lead looks like.

These are example record structures, not customer records or case-study results. Your campaign scope defines the required fields, qualification evidence and delivery method.

Pay-per-lead: a B2B accepted lead

Record identifierA stable reference for this opportunity
ReceivedWhen the inquiry was received and delivered, with timezone
Customer fitThe relevant business or household details agreed for the campaign
ContactName and usable contact details
InterestThe request or expressed interest that meets the agreed definition
QualificationNotes supporting the required criteria and exclusions
ReviewAcceptance or replacement review recorded under the campaign agreement

Terms and price bands for this offer

Pay-per-appointment: a qualified booking

BookingDate, time, timezone and meeting instructions
AttendeeThe person and role relevant to the agreed campaign
FitNotes showing how the prospect meets the qualification criteria
PurposeWhat the prospect agreed to discuss
HandoffThe receiving team member and relevant preparation notes
BillingA qualifying appointment is billable when attended (held)
AttendanceHeld, rescheduled, cancelled and no-show outcomes tracked separately
ReplacementEligible quality issues are replaced under the agreed conditions

Terms and price bands for this offer

Pay-per-close: an attributed closed-won deal

OpportunityThe prospect and deal identifier in the agreed record system
AttributionEvidence linking the opportunity to Vivin and the agreed attribution rules
Sales ownerThe person responsible for the commercial sales process
Deal statusThe recorded sale and supporting contract information
Fee baseThe contract value and any exclusions defined in the agreement
Advertised success feeUp to 20% of attributed contract value, agreed per client, plus USD $497 per month for infrastructure; payment timing is specified in the agreement
InfrastructureUSD $497 per month, in addition to the success fee

Terms and price bands for this offer

Pay-per-lead: a home-services quote request

Service areaThe location and requested service match the campaign criteria
ProjectThe repair, replacement or installation being discussed
Relevant personThe homeowner, property contact or other agreed decision-maker
RequestThe expressed need and desired next step
TimingAny timeframe supplied by the prospect
DeliveryUsable contact details and the agreed qualification notes
ReviewDuplicate, invalid or out-of-scope concerns reviewed against written criteria

Terms and price bands for this offer

Illustrative review decisions

Accept, review or reject?

These hypothetical examples show how written criteria guide a handoff. They are not actual customer records, results or universal acceptance rules.

Accept: the agreed criteria are met

An employer asks about a manager training program for its team. The sponsor role, location, cohort size and delivery format match the campaign scope. The record includes the expressed need, usable contact details and supporting qualification notes.

Accept the lead under those agreed rules. A request does not establish budget approval or a sale.

Corporate training lead criteria

Review: evidence is incomplete

An insurance inquiry matches the coverage category, but the record does not establish the prospect's location or permission for the named agency to follow up. If those are required fields, the handoff needs clarification before acceptance.

Record the missing evidence and apply the review process in the agreement. Do not assume eligibility or insurability.

Life insurance lead criteria

Reject: an agreed exclusion applies

A training campaign targets employer-funded programs, but the inquiry is from an individual looking for a personal course. If individual learners are excluded, the record misses the agreed scope.

Keep the record reference, exclusion and review decision together. Eligible quality issues follow the written replacement terms.

Read the review and replacement terms

A useful review log records the reference, delivery time, agreed criterion, evidence, receiving team's decision and any replacement resolution. Your team still owns follow-up and the sales outcome.

A clear handoff

Agree on the handoff your team needs before the campaign begins.

Example structures are illustrative. Vivin Facilitators Ltd., Ottawa, Ontario, Canada.