Podcast-led growth for B2B

B2B podcast marketing that builds relationships.

Conversations with your ideal customers. Content that builds authority. A stronger brand around both.

You host the conversation. Vivin connects strategy, guest coordination, production, social management and campaigns around it.

The Connector's Table show artwork
Our own showThe Connector's Table

What Vivin owns

One accountable system before, during and after recording.

Podcasting is the source format, not the whole service. Vivin can run every stage below or take on the ones your team does not already cover.

Strategy and positioning

The audience, core themes, channel plan and editorial calendar that everything downstream runs on.

Editorial planning and guest coordination

Vivin researches the topic, invites the people who fit the show, and handles the scheduling and preparation around each recording.

Podcast production

Four recordings become four produced episodes at full monthly cadence.

Content and search

Each episode becomes a planned set of clips, graphics, written material, searchable pages and platform-ready assets.

Distribution and measurement

Social and search distribution, paid campaign assets, landing pages and conversion paths, plus the CRM structure and reporting that show what the system produced.

Podcast-led growth · Monthly plans · USD

Conversations, content and brand trust. One managed program.

Build your personal or company brand around useful conversations with the people you want to reach. Choose the recording cadence that fits your goals and calendar.

4 episodes each month

USD $3,000 / month

A steady monthly rhythm for your show, content and buyer relationships.

No setup fee

Discuss the 4-episode plan

8 episodes each month

USD $4,500 / month

A more frequent recording and publishing cadence for an active growth program.

No setup fee

Discuss the 8-episode plan

Included in both plans

Strategy and guest coordination

Audience, positioning, topic planning, guest outreach and scheduling within the agreed program.

Recording and production

Recording support, episode editing and preparation for publishing. You host and approve the conversations.

Content and distribution

Repurposing, publishing copy, social-profile creation and management for the profiles in scope.

Campaigns and follow-up

Agreed campaign work and a clear path from content to relevant inquiries and conversations.

Branding and trust-signal projects are scoped to your requirements and may carry additional charges. We confirm the profiles, deliverables and campaign scope before starting.

Vivin vs other models

Choose based on the work you want to keep managing.

ModelBest whenYou still own
In-houseYou already have a dedicated production and growth team.Hiring, process design, tools, quality control, and continuity.
FreelancersYou need a defined editing or design task.Editorial strategy, coordination, deadlines, distribution and measurement.
VivinYou want strategy, conversations, production, content, distribution and measurement run as one system.Hosting the conversation and providing timely approvals for the profiles and campaign work named in scope.

See the detailed agency, in-house, and freelancer comparison.

Proof you can inspect

Review the work before you talk to us.

The Connector's Table uses the same editorial, production, transcript and publishing-preparation system Vivin builds for clients. Episode pages include full conversations, takeaways, chapters, guest context, and platform links where those assets are verified.

Questions buyers ask

Managed B2B podcast FAQ

What does a B2B podcast agency do?

A full-service B2B podcast agency can handle show strategy, editorial planning, guest coordination, production, repurposing and distribution support. Vivin treats the show as the source format for a wider GTM system, so the same conversations also feed search, social, paid campaign assets and the conversion paths behind them.

How much does a done-for-you B2B podcast cost?

Vivin offers four episodes per month for USD $3,000 and eight episodes per month for USD $4,500. Requirements outside those plans are quoted as a custom scope.

Who should host the podcast?

The client hosts their own branded show. Vivin prepares the editorial plan, guest coordination and production system so the founder or subject-matter expert can focus on the conversation.

What is podcast-led GTM?

Podcast-led GTM means the go-to-market system is sourced from recorded conversations rather than from a content brief. One conversation becomes the episode, the founder content, the search page, the social distribution, the paid campaign assets and the conversion path, and the same system reports on what each part produced.

Which parts can Vivin run?

GTM strategy and positioning, podcast production, content repurposing, founder-led content, SEO, social distribution, landing pages and paid campaign assets, CRM structure and pipeline reporting. Vivin can run the full system or strengthen the parts a company already has.

Does Vivin publish on our channels?

The agreed recurring package includes social-profile creation, social management and campaign work for the profiles and channels named in scope. It also includes upload-ready episodes, derivative assets, publishing copy and checklists.

Start with the strategy

Map the first month of your podcast-led GTM system.

A free 30-minute strategy call to review your positioning, content, distribution and sales infrastructure.

Book a strategy call

Contact us

Tell us what you want your podcast to build.

Share your audience, goals and the conversations you want to create. We will help you map the next step.

  • A review of your audience and market
  • Written scope and pricing once fit is confirmed
  • Marketing updates only if you choose them

Prefer email or phone? [email protected] or +1 646 395 4756

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