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Pay-per-appointment for B2B SaaS in Canada and the US

Pay-per-appointment for B2B SaaS

Arrange sales conversations around your B2B SaaS company's target customers. Agree the buyer profile and meeting criteria so your team has the context it needs to prepare.

USD $100 to $500 per attended appointment

Pay-per-appointment for B2B SaaS means you pay per attended appointment with a buyer who meets the criteria we agree in writing. Pricing runs USD $100 to $500 per attended appointment, quoted for your market. It is billable when attended (held). Wrong-fit, invalid, duplicate and cancelled bookings are replaced. No-shows are not billed.

See every pricing model for this sector on the B2B SaaS industry page.

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Your campaign

Pay-per-appointment

Built around your target customers

If it fails a gate

Replacement rules agreed before launch

Eligible issues are replaced under written criteria

Time to first booked appointment

Timing is quoted after the audience, geography, qualification and calendar requirements are approved

No setup fee

Built for

  • ✓ Companies with a live, referenceable B2B product and a clearly defined buyer and use case.
  • ✓ Sales teams that can name the company attributes, buyer titles, and business triggers that distinguish a good opportunity.
  • ✓ Teams that can document the approved geography, buyer, need, booking rules, and scheduling requirements.
  • ✓ Teams with seller availability for qualified bookings and a process for tracking attendance and downstream outcomes.

Not for

  • × Teams that cannot define their target customer, service area, or valid opportunity criteria.
  • × Teams unwilling to provide current-customer, open-opportunity, conflict, and do-not-contact exclusions.
  • × Teams expecting guaranteed revenue, customers, signed contracts, or return on investment.
  • × Teams seeking a universal fixed price without a market-specific qualification review.

Pricing

Pricing and what is included.

Indicative budget only. The custom quote reflects audience scarcity, geography, qualification, scheduling complexity, and handoff requirements. The low end is not available in every niche.

FeeUSD $100 to $500 indicative per attended appointment; audience, geography and qualification determine the quote; every fee is listed in your written quote before you sign.
Setup feeNone.
Billing eventAn appointment is billable when attended (held) under the agreed qualification criteria.
VolumeSized to your market on the call. You set the monthly cap and the calendar availability.
ReplacementsWrong fit, invalid details, duplicates and cancellations are replaced under the campaign agreement. No-shows are not billed. Review and rescheduling rules are agreed before launch.
Term and noticeDefined in the signed agreement.
DeliveryBooked through the agreed calendar workflow with the source and available qualification evidence attached.
Time to first booked appointmentTiming is quoted after the audience, geography, qualification and calendar requirements are approved.

Full terms on the lead agreement page. All three offers side by side on the pricing page.

Want a price for your market?

What counts as a billable attended appointment

What we check against the agreed profile.

Gate 1: Fit

The prospect matches the geography, customer type, service category, and exclusions recorded in the agreed profile for B2B SaaS companies.

Gate 2: Authority

The attendee owns the budget line or the evaluation for your category, or is a director-level stakeholder who states during qualification that they will bring the decision maker into the process.

Gate 3: Need

The attendee confirms during qualification a live problem your product addresses, a tool they are replacing, or a dated initiative such as a renewal, a hiring plan, or a compliance deadline.

Gate 4: Booked appointment

The qualified prospect explicitly agrees to a specific date and time and supplies the contact and scheduling details required for a valid booking. Attendance determines the billing trigger. Cancellations are eligible for replacement, no-shows are not billed, and reschedules remain a separate tracked status.

What never counts

  • The prospect falls outside the agreed geography, customer type, service category, or need.
  • The prospect is a duplicate, current customer, active opportunity, conflict, or suppressed contact under the agreed rules.
  • The buyer role or stated need does not meet the agreed qualification criteria.
  • The prospect did not explicitly accept a specific date and time or the booking details cannot be supported by the record.
  • The person has opted out or the appointment cannot lawfully be delivered.

What you receive

What a delivered booked appointment looks like.

Every booked appointment arrives with these fields and the evidence behind them. Details below are illustrative examples, not client results; the structure is exact.

Record typeIllustrative booked appointment for B2B SaaS companies, not a client result
MarketAgreed US or Canada territory and customer segment
BuyerRole and authority recorded against the agreed profile
NeedThe attendee confirms during qualification a live problem your product addresses, a tool they are replacing, or a dated initiative such as a renewal, a hiring plan, or a compliance deadline.
BookingSpecific date, time, contact, and scheduling details accepted by the qualified prospect
Billing statusBillable when attended (held) under the agreed qualification criteria
Attendance statusTracked separately; cancellations are replacement-eligible, no-shows are not billed, and reschedules remain visible

This is what lands in your CRM.

How it works

How it works. Timing is quoted after the audience, geography, qualification and calendar requirements are approved.

  1. 1

    You tell us who you want

    Service area, customer type, the work you want and any exclusions. We agree the criteria in writing so every booked appointment can be checked against the same standard.

  2. 2

    We do the work

    Vivin runs the approved acquisition and qualification process, then books an eligible contact onto the agreed calendar.

  3. 3

    You get it with proof

    Booked through the agreed calendar workflow with the source and available qualification evidence attached.

What a qualified booking for B2B SaaS companies means

A qualified booking starts with the agreed customer profile, a relevant need, and a buyer who explicitly accepts a date and time. For this market, the authority test is specific: The attendee owns the budget line or the evaluation for your category, or is a director-level stakeholder who states during qualification that they will bring the decision maker into the process.

The need is also specific to the work being sold: The attendee confirms during qualification a live problem your product addresses, a tool they are replacing, or a dated initiative such as a renewal, a hiring plan, or a compliance deadline.

Billing, attendance, and quality review

The appointment is billable when it is attended (held) and meets the written qualification criteria. Attendance determines billing. Bookings with wrong fit, invalid details, duplicate records, or cancellations receive replacements rather than refunds. No-shows are not billed. Reschedules remain visible as a separate status.

How Vivin operates and measures the work

Vivin defines the approved buyer and booking rules with the client, selects suitable acquisition channels, qualifies prospects, and records the context behind each calendar booking. Reporting separates bookings from cancellations, reschedules, no-shows, held meetings, proposals, contracts, collections, and revenue so the service can be reviewed against the agreed billable event.

Compared with how B2B SaaS usually buy

Pay-per-appointment vs attendance-based programs and retainers.

FactorVivin pay-per-appointmentattendance-based programs and retainers
Billing triggerA qualified appointment is billable when attended (held)May bill on attendance, activity or hours
PricingCustom quote within an indicative USD $100 to $500 planning band; every fee is listed in your written quote before you signVaries by audience, definition, source, and service scope
AttendanceAttendance, cancellations, reschedules, no-shows, held meetings, and downstream outcomes are tracked separatelyTreatment depends on the provider agreement
Quality issuesWrong fit, invalid details, duplicates, and cancellations receive replacements, not refunds; no-shows are not billedReplacement and credit policies vary
ChannelsVivin selects the appropriate channels for the approved audience and offerMay rely on one channel or require separate providers
EvidenceQualification and booking context accompany the calendar recordAvailable evidence depends on the provider and billing model

Same vertical, other models: Pay-per-lead for B2B SaaS , Pay-per-close for B2B SaaS .

Questions founders and heads of sales at B2B software companies ask

Questions we get asked.

How much do booked appointments for B2B SaaS companies cost?

Indicative budgets range from USD $100 to $500 per attended appointment. The exact quote follows the audience, geography, qualification, scheduling complexity, and handoff requirements. The low end is not available in every niche. Every fee is listed in your written quote before you sign.

When is an appointment billable?

A qualified appointment is billable when the appointment is attended (held) and meets the criteria in the agreement.

Are attendance and no-shows part of the billing trigger?

Attendance determines the billing trigger. Cancellations are eligible for replacement, no-shows are not billed, and reschedules remain a separate tracked status.

What happens when a booking has an eligible quality issue?

Bookings with wrong fit, invalid details, duplicate records, or cancellations receive replacements, not refunds. No-shows are not billed.

Which channels does Vivin use?

Vivin chooses the appropriate channels for the approved audience and offer. The public service is defined by the agreed booking outcome, not by a fixed channel package.

Where are campaigns available?

Vivin serves approved markets in the United States and Canada. Exact geography and exclusions are confirmed in the quote and agreement.

Does a booked appointment guarantee attendance or a sale?

No. Booking, attendance, held meeting, proposal, close, collection, and revenue are separate stages. Each should be measured separately.

One clear next step

Tell us who you want to reach. We will give you a price for your market before you commit to anything.

A fit discussion. If the numbers do not work for your B2B SaaS company, we will say so on the call.

Vivin Facilitators Ltd., Ottawa, Ontario, Canada. Serving Canada and the United States.